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Ram Rajagopalan

Head - Retail Digital Commerce Transformation, Retail Strategic Initiatives, TCS

Balaji Ramachandramurthy

Managing Consultant, Retail Strategic Initiatives, TCS


  • As inflation surges, shoppers are watching every penny they spend. Consequently, demand levels have become unpredictable, margins are under threat, and businesses face the risk of losing customers to competitors.

  • In response, business leaders are recalibrating cost structures to maintain profit margins. They should also reimagine core retail processes to offer better experience, not just for consumers but also for business teams and store associates.

  • Automated and intelligent workflows will help retailers lay a solid foundation to take on the holiday season—the busiest time of the year—with confidence.

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